last updated 10-19-2025
by FreightPrint
Imagine this: a customer places an order, and you swiftly generate a purchase order number while entering the details into your system. This is just one of several crucial steps before the customer receives their shipment. However, the primary focus for your customer is the shipment tracking system.
In today’s fast-paced environment, having a customizable shipment tracking solution is essential for ensuring transparency and keeping customers informed about their package status. This article delves into the features and benefits of personalized cargo tracking and provides actionable tips on how to seamlessly integrate it into your business operations.
Freight tracking empowers customers to track the whereabouts of their purchased goods throughout the shipping journey. By using a tracking number, customers can instantly see where their shipment is located and when it is anticipated to arrive. This technology not only facilitates smooth transportation but also enhances the overall shipping experience for your clientele.
Customizable freight tracking allows businesses to tailor the tracking process to their unique requirements. Unlike standard tracking systems, this approach enables you to highlight what information is vital for your operations, customizing the software as needed.
With a bespoke freight tracking system, you can efficiently monitor loads, adjust electronic signatures, manage proof of delivery documents, and communicate varied statuses to both drivers and customers.
Implementing a shipment tracking system offers enhanced transparency in shipping and streamlines logistics management, fostering trust and long-term relationships with customers. Here are several key advantages of incorporating personalized cargo tracking into your logistics framework:
Customers expect their packages to arrive on time. Custom freight tracking solutions assign a unique tracking number to each shipment, allowing you to monitor estimated arrival times (ETAs) and ensure that deliveries are prompt. This significantly eases the management of packages in transit versus those in your warehouse.
A specialized freight tracking system greatly improves the customer experience. Studies show that 90% of consumers track their shipments, and about one-third check their delivery status multiple times according to Metapack.
With an effective shipment tracking system, you foster trust and loyalty as customers feel informed and secure about the status of their orders.
A dedicated cargo tracking software automates the tracking process, offering real-time updates to both businesses and customers. Once a shipment is dispatched, customers can easily view their package's location without needing to refresh the website continually.
Custom tracking systems yield important analytics that allow you to assess delivery performance. By analyzing this data, you can pinpoint areas for improvement in your logistics processes and address potential issues during dispatch. This continuous feedback loop ensures that you provide the best experience for your customers.
Businesses that adopt advanced tracking systems gain a substantial advantage in customer service and operational efficiency. Those capable of providing accurate ETAs and delivery windows are more likely to thrive in competitive markets. As many companies invest in cutting-edge technologies, it’s crucial for your business to embrace the best tracking solutions available.
One of the most significant advantages of implementing a custom tracking system is the potential for cost reduction in your freight operations. Tracking enables you to identify optimal routes based on dispatch times, ultimately saving on transportation costs and decreasing fuel consumption.
Moreover, customized tracking minimizes expenses associated with misdeliveries or redeliveries and simplifies the resolution of customer complaints, as you have detailed information on each package's journey. Ultimately, this leads to satisfied customers who receive their orders promptly.
Transitioning to a custom freight tracking system can yield numerous benefits for your delivery business. It promotes greater transparency and provides customers with vital information regarding their shipments. Improved communication leads to heightened customer satisfaction and positions your business as a trusted leader in your industry.
Select FreightPrint as your customizable tracking software today and give your customers another compelling reason to choose you for their shipping needs.
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Are you managing your logistics operations manually or using outdated and confusing software?
FreightPrint can help!
FreightPrint™ is an AI-powered logistics software built to boost your transportation and delivery operations
We know logistics is complicated and time-consuming.
Imagine delivering orders to your customers with consistency, accuracy and simplicity.
If you're looking to streamline your shipping and logistics operations, FreightPrint™ could help you a lot!
Read below to learn more about key features and benefits of FreightPrint™.
Imagine processing customer orders, automatically creating optimized routes, communicating with drivers and customers, all without spending any extra time.
▸ Dispatch Loads
Dispatch loads on the go or schedule to dispatch for a future date. Work with carriers, brokers, dispatchers and shippers all from one platform.
▸ Automated Routes
Pick multiple shipments and create routes instantly. Assign drop numbers, edit or remove stops without contacting the drivers.
▸ Driver Assignment
Assign a task or a route to a driver. Don't know who can do the delivery? Allow drivers to pick their loads, or broadcast loads to your carriers and have them bid on your loads.
Free up your phone lines and staff, while meeting and exceeding your customers’ expectations. Spend your precious time closing more deals and going on vacation.
▸ Provide Shipment Tracking
While the FreightPrint™ app provides status updates and other useful information, it can also provide you with shipment tracking.
▸ Collect Signatures, Pictures and Notes
Create an audit trail of shipment statuses with timestamps and location stamps.Receive proof of delivery signature and pictures instantly.
Create and design your own shipping documents. Create templates for your customers to match their specifications.
▸ Print Labels
Create, desigsn and print QR code labels. Add QR codes to your shipping documents and emails. Update shipments by simply scanning labels using your phone.
▸ Design and Customize Documents
Create and design your own shipping documents. Whether it's BOL, POD, rate confirmation or any other customized documents, our document creation tool can help you.
No software is built to perfectly fit everyone's needs, and that’s why we allow you to customize it. FreightPrint is flexible to serve your business needs.
▸ Use API and Automation
Create custom fields and custom checklists to ensure your team can track progress. Connect with SalesForce and OrderTime natively, integrate with your own in-house software using our API, or build automation with Zapier.
Download the free FreightPrint mobile app and start using it for free for 2 weeks. There is no need to enter your credit card details.
Request a Free Demo
We're here to assist you with your transportation software needs. Whether you are a small shipper or big transportation company, we'd be happy to give you a free demo of FreightPrint and answer your questions.
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Want to see if FreightPrint is a good fit for your needs? Whether you are curious about how the software works, or have specific questions about a feature, our product demo is a great way to get started.
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